Home Fundraising A Information to bbcon 2022 for Okay–12 College Professionals

A Information to bbcon 2022 for Okay–12 College Professionals

A Information to bbcon 2022 for Okay–12 College Professionals


Blackbaud’s Tech Convention for Good™ is October 17–18, when thought leaders from all over the world will share insights into training, fundraising, expertise, and extra. Your entire convention is digital and free this yr, so everybody can be part of for uplifting content material and peer networking alternatives. Register now for bbcon 2022.

Keynote audio system embrace Glennon Doyle, New York Instances bestselling writer, activist, philanthropist, and host of the We Can Do Arduous Issues podcast; and Simu Liu, actor, author, producer, and one among TIME’s “100 Most Influential Folks of 2022.” You’ll hear thrilling updates from Blackbaud executives and uncover how we’re constructing software program only for you.

Whereas there are dozens of periods designed to pique anybody’s curiosity, we wished to function these which can be purpose-built for Okay–12 faculty professionals.

Okay–12 Tremendous Session: Constructing a Thriving College Tradition in a Time of Nice Change

The previous few years have been a time of great change. Our Okay—12 tremendous session will take into account the Enrollment Administration Affiliation’s most up-to-date report, The Trip to Impartial Colleges, by which they discovered a generational shift in how households select non-public faculties. Households now search for the most effective match for his or her kids as an alternative of the “finest faculty” by status. This speaks on to how a college communicates its distinctive tradition.

What classes have we discovered about faculty tradition over the previous few years? Do we have to re-envision our faculty’s mission and values? How are we protecting workers and school engaged when burnout and recession loom? Be a part of these Okay–12 luminaries for a real dialog on constructing faculty tradition and thriving in a time of great change:

  • Ray Cross, Director of Enrollment Administration and Monetary Help/Director of Range, Fairness, and Inclusion at St. Andrew’s College in Barrington, RI
  • Jake Guadnola, Head of Annie Wright Colleges in Tacoma, WA
  • Kerry Martin, Dean of Curriculum at Windfall Excessive College in Burbank, CA

With virtually 20 years of expertise in Okay–12 faculties, together with as Head of College at two non-public establishments, Blackbaud’s Dan Marchetti will reasonable the panel.

Okay–12 Breakout Classes at bbcon 2022

Along with our extremely anticipated tremendous session, bbcon contains breakout periods for professionals in each Okay–12 faculty division. Listed below are just a few we wished to spotlight:

  • How Monetary Help Packages Profit when the Enterprise Workplace and Admissions Work Collectively

Be a part of Katie Turner, former Controller at Miss Porter’s College and present Blackbaud options guide, will focus on how difficult household tax constructions, inconsistent expectations, and exterior elements past a college’s management can create challenges for monetary assist applications. When workers from the enterprise workplace, admissions, and enrollment share their experience and work collectively to align aims, sources, and processes, Okay–12 faculties can have a simpler and environment friendly monetary assist program.

  • From Stealth Applicant to Totally Engaged Okay–12 Household

“Stealth candidates” at the moment are frequent in Okay–12 non-public faculties. These households depend on web sites, social media, movies, and on-line opinions to assist resolve which faculty is finest for his or her kids and solely provoke contact when filling out a web based software. This presents a problem to Okay–12 admissions, enrollment, and advertising and marketing professionals. How do you appeal to these households who rely so closely on expertise? As soon as they’re enrolled, how do you retain them engaged all through their faculty expertise in order that they return yr after yr? Are you able to flip them into advocates to your faculty to assist recruit extra households? Jennifer Haley, former Director of Enrollment at Annie Wright Colleges and present Blackbaud options guide, will handle these questions and extra.

  • How Know-how Can Have interaction the Complete Okay–12 College Neighborhood

Gen X has changed the child boomer technology as the bulk in Okay–12 guardian teams, with an growing inhabitants of millennials enrolling their younger kids. These generations depend on expertise. They carry their smartphones wherever they go and use these gadgets to work together with companies, service suppliers, and even faculties. Whitney Donnelly, a lifelong educator and present Blackbaud options guide, will discover artistic methods expertise can improve a household’s expertise, significantly concerning enrollment, communications, and fundraising.

We’ll additionally offer nice content material with consultants in fundraising, monetary administration, knowledge and analytics, and extra, reminiscent of:

  • Synthetic Intelligence: Reality vs. Science Fiction
  • Get on Goal: Analytics-Pushed Fundraising
  • How Automation Helps Retain Expertise & Enhance Effectivity in Accounts Payable

Blackbaud Product Replace Briefings

Instantly following bbcon, we’re holding the Blackbaud Product Replace Briefings on Wednesday and Thursday, October 19–20. Hear extra concerning the newest trade tendencies, latest improvements, and future enhancements to our main Okay–12 options. These embrace however should not restricted to:

Your bbcon registration contains entry to all of the Blackbaud Product Replace Briefings. Register now for bbcon 2022.

Getting Organized for bbcon 2022

With dozens of breakout periods, stay networking alternatives, and product replace briefings, it may be difficult to prioritize your schedule. Listed below are just a few tips that can assist you get organized:

  • Selecting your periods: Don’t restrict your self to the periods categorised as a part of the Okay–12 or Ed Options tracks! Take a look at all the things provided and select what you discover most compelling. Our finish aim is to supply a wide range of shows that pique your curiosity and depart you with actionable perception to take again to your group.
  • Be ready: Benefit from your time by having something you want throughout a session inside attain. These could embrace a water bottle, your favourite caffeinated beverage, snacks, and a notepad.
  • Block time in your calendar: As soon as you’ve decided which periods and product replace briefings to attend, reserve that point in your calendar. This can assist to mitigate conflicts and last-minute modifications.
  • Embrace digital networking: All through the convention there shall be loads of alternatives for attendees to community with friends and with Blackbaud workers. You can even schedule one-on-one time with attendees, audio system, and sponsors utilizing the networking function within the digital platform. Be certain to choose into networking in your convention registration to have entry to all of the totally different networking alternatives.
  • Take breaks: Stand up and stretch or take a brief stroll. Use your time between periods to refresh so you might be prepared for the subsequent session.

bbcon is a chance to get impressed, be taught from consultants, and construct your community. Register at no cost right now!


Because the senior content material advertising and marketing supervisor for Blackbaud’s Training Administration and Enterprise advertising and marketing groups, Kimberley Martin combines her ardour for training and expertise with in depth advertising and marketing expertise. Earlier than becoming a member of Blackbaud, she was advertising and marketing director for an organization that grew from 5 to twenty areas throughout her tenure. Kim is an avid volunteer, board member, and fundraiser for non-profits in her group, specializing in human providers and supporting trauma survivors. She is captivated with powering social good, one story at a time.



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